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Email and follow-ups

Send from your own business address

Connect a sending domain, protect the existing business inbox, and verify the sender before delivery.

Who this helps
The site Owner or an Admin on a Site or Pro account.
Before starting
Have domain DNS access, a sender name, and the business mailing address for campaigns.
Done when
Email → Sender shows the intended address and Ready to send.

01

Choose an address that preserves the existing inbox

Use a dedicated subdomain such as mail.example.com when the business already uses email elsewhere.

For example, a sending domain of mail.example.com and an address of hello create hello@mail.example.com.

The receiving MX record routes incoming mail for that domain to this service. Replacing the main domain's MX records can disrupt the existing business inbox.

02

Connect the sender

Open Email, choose the website, then select Sender. Website-domain setup alone does not complete this step.

  1. Enter the Sender name that recipients should recognize.
  2. Enter the Business mailing address for the campaign footer.
  3. Enter the Sending domain and Address before the @.
  4. Select Connect sender.
  5. Read the DNS records returned for this sender.

A verified sender address is fixed once connected. An unverified setup offers Use a different domain or address to correct a mistake.

03

Add the displayed DNS records

Launch shows each record's type, name, value, and purpose. Use those exact records for the chosen domain.

  1. Open the active DNS provider for the domain.
  2. Add the displayed verification, sending, and receiving records.
  3. Keep unrelated website and existing inbox records intact.
  4. Return to Sender and select Check sender.
  5. Wait for Ready to send before enabling delivery.

If a record already exists, compare its purpose before changing it. Ask the domain administrator when the correct change is unclear.

04

Check what a recipient will see

The sender name and address identify the business. Campaigns also include the saved mailing address and an unsubscribe link.

Replies appear in the site's Inbox and are forwarded to the site owner's email.

  1. Confirm the sender name and address in Sender.
  2. Preview a campaign to check the footer.
  3. Use a deliberately authorized test recipient before a real campaign.
  4. Check the received message and reply path, then inspect Activity and Inbox.

Preview uses sample details. It does not verify DNS, deliver a message, or prove inbox placement.

05

If verification stays pending

Start with the records, not another campaign attempt. Delivery remains unavailable until the sender is ready.

  1. Check the domain spelling and record names.
  2. Confirm the records are at the domain's active DNS provider.
  3. Compare every required value with the app.
  4. Select Check sender after correcting an error.
  5. Use Help if the correct records remain unverified.