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Email and follow-ups

Keep an audience with clear permission

Import contacts, check permission, export results, and respect unsubscribe choices.

Who this helps
Site Owners and Admins who manage email contacts.
Before starting
Know where each contact came from and whether they explicitly agreed to marketing.
Done when
The website's contact list reflects the correct permission state without reactivating people who opted out.

01

Read the contact's status

Enquiry only means a contact can be associated with an enquiry, but is not a campaign subscriber. A website form creates a contact without granting marketing consent.

Subscribed means the contact has marketing permission recorded. Unsubscribed means the address opted out. Sending stopped indicates a suppression, such as a bounce or complaint.

The status is part of delivery eligibility, not a suggestion to bypass. Importing the same address does not clear an unsubscribe or suppression.

02

Add contacts with the right permission

Open Contacts → Add or import contacts. Paste up to 500 addresses per import.

For names, copy the email and name columns from a spreadsheet. Use a tab between fields and omit the header row.

  1. Prepare one address per line, with an optional name.
  2. Paste into Email addresses and optional names.
  3. Select the marketing permission checkbox only for people who explicitly agreed.
  4. Leave it unchecked for enquiry-only contacts.
  5. Select Save contacts and check the import result.
Example import format · use actual permitted contacts
alex@example.com	Alex
sam@example.com	Sam

The import is not a subscription confirmation request. It records the permission selected by the person managing the list.

03

Find a contact or export the visible page

Search contacts by email. Previous and Next move through the results.

Export this page exports the contacts on the current page, not the entire audience.

  1. Enter the email address and select Search.
  2. Check the contact's status.
  3. Select Export this page for a copy of these results.
  4. Keep exported contact files in an access-controlled business location.

04

Respect opt-outs

Launch adds an unsubscribe link to outgoing workflow emails. A recipient can confirm an opt-out without a Webrenew account.

An unsubscribe stops further eligible automated sends and excludes the address from campaigns. Existing suppression also remains in place during later imports.

Do not create a second contact record or another campaign to work around an opt-out. Use a person's requested contact channel for necessary follow-up.