Start with Launch
Make the website work for more people
Check the real customer journey with a keyboard, a narrow screen, readable text, and clear form feedback.
- Who this helps
- Everyone who changes or publishes a website.
- Before starting
- Have the live site, a keyboard, and a phone or narrow browser window available.
- Done when
- The main pages and contact journey remain understandable and usable across the checks below.
01
Check the content as well as the foundation
Launch provides a structured starting point and checks parts of the site. Content edits, images, custom code, and embedded services can still create barriers.
A passing automated check is not a complete accessibility review. Test the interactions that visitors actually need.
02
Complete the journey without a pointer
Keyboard focus should remain visible and follow a useful order.
- Use Tab and Shift+Tab to move through the page.
- Open and close the menu using the keyboard.
- Activate links and buttons with the appropriate keyboard controls.
- Complete the contact form and reach its confirmation.
- Close each dialog and check that focus returns to a useful place.
Ask Launch to fix the specific control and page when focus disappears or an action cannot be reached.
03
Check a narrow screen and enlarged text
Desktop appearance does not prove mobile usability. Long headings, tables, menus, and embedded widgets need their own checks.
- Open each important page at a phone-sized width.
- Check that text and controls remain visible without sideways page scrolling.
- Zoom the page to 200 percent and inspect the contact journey.
- Check that menus, banners, and widgets do not cover the main action.
- Test phone and email links on a suitable device.
04
Keep meaning available without appearance alone
Use descriptive headings, useful link text, visible form labels, and meaningful image descriptions.
Do not communicate an error, a price choice, or availability through color alone.
- Replace vague links such as Click here with the destination's purpose.
- Describe useful images and keep decorative ones out of the reading flow.
- Check text contrast against its actual background.
- Provide captions or equivalent content for important video and audio.
05
Make form errors recoverable
Visitors need to know what failed and how to correct it. A blank form after an error can lose the enquiry.
- Submit with a required field missing.
- Check that the error identifies the field and the correction.
- Correct it using the keyboard.
- Check the successful confirmation on the live website.
- Keep a working alternative contact method visible.