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Start with Launch

Make the website work for more people

Check the real customer journey with a keyboard, a narrow screen, readable text, and clear form feedback.

Who this helps
Everyone who changes or publishes a website.
Before starting
Have the live site, a keyboard, and a phone or narrow browser window available.
Done when
The main pages and contact journey remain understandable and usable across the checks below.

01

Check the content as well as the foundation

Launch provides a structured starting point and checks parts of the site. Content edits, images, custom code, and embedded services can still create barriers.

A passing automated check is not a complete accessibility review. Test the interactions that visitors actually need.

02

Complete the journey without a pointer

Keyboard focus should remain visible and follow a useful order.

  1. Use Tab and Shift+Tab to move through the page.
  2. Open and close the menu using the keyboard.
  3. Activate links and buttons with the appropriate keyboard controls.
  4. Complete the contact form and reach its confirmation.
  5. Close each dialog and check that focus returns to a useful place.

Ask Launch to fix the specific control and page when focus disappears or an action cannot be reached.

03

Check a narrow screen and enlarged text

Desktop appearance does not prove mobile usability. Long headings, tables, menus, and embedded widgets need their own checks.

  1. Open each important page at a phone-sized width.
  2. Check that text and controls remain visible without sideways page scrolling.
  3. Zoom the page to 200 percent and inspect the contact journey.
  4. Check that menus, banners, and widgets do not cover the main action.
  5. Test phone and email links on a suitable device.

04

Keep meaning available without appearance alone

Use descriptive headings, useful link text, visible form labels, and meaningful image descriptions.

Do not communicate an error, a price choice, or availability through color alone.

  1. Replace vague links such as Click here with the destination's purpose.
  2. Describe useful images and keep decorative ones out of the reading flow.
  3. Check text contrast against its actual background.
  4. Provide captions or equivalent content for important video and audio.

05

Make form errors recoverable

Visitors need to know what failed and how to correct it. A blank form after an error can lose the enquiry.

  1. Submit with a required field missing.
  2. Check that the error identifies the field and the correction.
  3. Correct it using the keyboard.
  4. Check the successful confirmation on the live website.
  5. Keep a working alternative contact method visible.